FREE Book Publicity 101 Workshops
June 9 and July 10 | Sign up here!
6-Week Book Publicity Intensive
Next session starts July 16 | Sign up here!
Expert book publicity support — at an affordable price
Learn how to promote your book and get media attention!
Online workshops and coaching for authors, from top literary publicist and Press Shop PR founder Leah Paulos
"Invaluable. These classes will vastly deepen your resources for book promotion" –Mitzi Rapkin, First Draft: A Dialogue on Writing | "Leah is the best teacher imaginable." –Edward Watts, author of Mortal Republic | "She offers practical magic." —Kim Stafford, author of Singer Come from Afar |
"Invaluable. These classes will vastly deepen your resources for book promotion" –Mitzi Rapkin, First Draft: A Dialogue on Writing | "Leah is the best teacher imaginable." –Edward Watts, author of Mortal Republic | "She offers practical magic." —Kim Stafford, author of Singer Come from Afar |
Four ways to work with us!
6-Week Book Publicity Intensive
Six weekly workshops on the six pillars of book promotion
LIVE option: 12 pm ET on Wednesdays via Zoom
ASYNCHRONOUS option: take the workshop anytime
PLUS
Recordings and slides for each session
Examples of successful publicity materials, templates, recommended resources, and more
Individualized guidance and feedback from Leah & the Book Publicity School team
$1350 | More info and sign-up here!
6-Month
Strategy + Support Program
The all-inclusive package:
Any Crash Course
Two sessions of the 6-Week Intensive
Regular Zoom meetings with Leah and other members of the Book Publicity School team
Round-the-clock access to our digital resource library containing video tutorials, press material examples, media training resources, case studies, tips, insights, and more
$4500 | More info and sign-up here!
One-Off Crash Courses
A 75-minute video course on a core book PR topic
PLUS
A 30-minute one on one implementation session with top literary publicist Leah Paulos
Four topics to choose from:
Pitch Perfect: Nail Your Messaging
Research + Rolodex: Create Your Media Contact List
There’s Still Time! Post-Publication Book Promotion
Build Your Author Platform + Network
$225 | More info and sign-up here!
One-on-One Book Publicity Consulting
We offer custom packages for authors and publishing professionals. Among the ways we can guide you :
Mapping out your book’s media opportunities
Building your author platform and finding your readers
Crafting and editing your press materials and book assets
Strategizing, setting priorities, and buiding your gameplan
Giving feedback on your website, social media, etc
Answering every single one of your book publicity questions!
Email us for more details!
Book Publicity School is perfect for you if you:
find the idea of book promotion intimidating
need help figuring out the right messaging for your book
don’t know how to reach your target readers
struggle with how to use social media for book promotion
want to supplement your publisher’s publicity efforts
are ready to roll up your sleeves to advocate for your writing
want to give your book its best shot at success
Note sure which program is right for you?
Want to get a feel for how we teach? Check us out!
Free Monthly Workshop : Book PR 101
Learn strategies for promoting your book and get answers to all your questions about book publicity. Sign up here.
“I didn’t know how to approach promo for my book but I left with all the tools I needed. Leah shares how it really works behind-the-scenes. These insights saved me time, money, and a lot of grief.”
—Julio Vincent Gambuto, author of Please Unsubscribe, Thanks! (Simon & Schuster)
“Finding energy to promote my book was daunting. Enter the dynamic team at Book Publicity School, packed with generosity plus expertise, and tailored to the unique needs of authors ready to work smart. If that describes you, don’t hesitate to sign up!”
—Anita Gail Jones, author of The Peach Seed (Henry Holt)
Everything we teach at Book Publicity School is informed by our years of work leading high-profile book PR campaigns at Press Shop PR, including:
