Book Publicity 101
How to Get Media Coverage & Reach Readers

Join us for a FREE 1-hour workshop!

Tues, October 7 at 12 pm ET
Thurs, November 13 at 12 pm ET

In this free 1-hour virtual session, Book Publicity School founder Leah Paulos draws on her decades of experience leading book launch campaigns at Press Shop PR to share strategies for promoting your book and answer your book publicity questions.

Book Publicity 101 helps authors of all genres—from academics to novelists—build a strong foundation for book promotion. You’ll learn how to spread the word about your work and attract the coverage it deserves. It’s a valuable stand-alone session or the perfect first step before joining our other programs.

Some common questions we answer:

When should I start promoting my book?

How do I get book reviews?

How do I pitch my book to reporters/podcasts/news outlets?

How important is social media for book promotion?

How do I find and reach my target audience?

Can I do my own book publicity?

Phenomenal. Informative, very well-organized, and fun—all delivered in super competent, calm and enjoyable tone and spirit. I am 100% confident that these workshops will prove clearly and discernibly helpful to any book author.”

—Gidon Eshel, author of Planetary Eating (MIT Press)